The Right Way to Blog
I have a ridiculously old-fashioned view about blogging: It’s better to post irregularly with content that’s substantive than it is to post on a schedule with content that’s superficial. Posting regularly with substantive content is best
It doesn’t matter how often you post or how substantial your posts are. People write blogs for different reasons. Some explore every detail of a topic and writing things down helps structure their thinking. They naturally end up with long-form writing but post at at a low frequency. Others are collectors. They post post links and add short comments, posting several times a day. In-between these two extremes are the many forms a blog can take. Short posts interspersed with long-form writing, an occasional photo or quote.
There is no one way to blog. Whatever works for the blogger is the right way to blog.